Ellia Pikri
Whenever founder of TemanHidupku, Farid Nor, begun website in 2013, they came from a location of individual strugglehis very own problems finding a wife.
I happened to be sick and tired of a deep failing in connections, and I also performednt have a lot of time to socialise, stated Farid.
But to my own personal conclusions, most of the on line matchmaking internet sites in those days are nothing but second hand automobile attempting to sell sites. Exactly what he implied ended up being which they merely stress appearance.
He took their own frustrations to codewith help from some buddies of hisand brought TemanHidupku to life.
Its a freemium dating website that desires to let Muslim gents and ladies select their complement by matching up subservient personalities. Similar to java touches Bagel, TemanHidupku will advise 5 pages everytime a user logs around.
Acquiring on the program is free of charge. But to qualify for their unique perks, like an individuality test, seeking customers, sophisticated confidentiality configurations and accommodate suggestions people can prefer to pay money for providers. Solutions cover anything from RM30 four weeks to RM90 for half a year.
Apart from that, it works like an average dating internet site. You’ll message anyone as long as they hit the fancy, then determine whether you intend to use the commitment furthermore to the real life.
A couple of that came across about application are questioned by TV9 / Image Credit: TemanHidupku
Since then, Farid has managed to resolve his very own difficulty. The guy came across his now-wife on the site, and relationships has led to their unique earliest daughter.
Aisya is literally this product of TemanHidupku, basically may say-so, joked Farid about his daughter.
He’d a thought, but that performednt suggest other individuals paired their interest.
it is in contrast to he was developing the very first Muslim-based matchmaking program, together with other well-known internet sites like Muzmatch and Minder around, amongst others.
With deficiencies in funds big on his head, Farid produced a one-page website and put his center and information into itabout his best online matchmaking website.
Farid emphasises he wants their program to about connection, not looks. So the structure for the application enables users as matched according to complementary faculties, and perhaps actually lets consumers discover more about their particular characters.
There are other elements that users can filter for too, like when they desire a complement merely from particular claims, best of a specific task, dowries they are able to pay for, plus when theyd would like to get married.
Screenshot of the platform / Image Credit: TemanHidupku
Probably it absolutely was these records that made the real difference.
I said if however you fancy my personal idea and my aspirations, and also you desire to be involved in this great site, you can easily set their email address here and I also will invite your if we need a functional model, stated Farid.
And answer, they performed. Farid were able to pull-in 300 curious email messages, without any marketing and advertising.
It wasnt an enormous number, but Farid felt like it was adequate to verify his concept.
a designer buddy had been assigned with establishing the TemanHidupku website from scratch, paid for by Farid.
In reality, Farid must dip into their existence economy to carry the web site to life, even borrowing cash to create the very first model.
I happened to be extremely prudent in investing the cash to create this, said Farid. The guy also ensured the matchmaking is all finished automatically to ensure they can spend a small time on servicing, and opportunity for evaluating and executing tactics.
Plus, it provides your for you personally to run his very own team, CloudApps tech Sdn. Bhd.
TemanHidupku is currently buying by itself since its 2nd year of working, and today has 25,750 customers on-board.
Now, Farid continues to be run TemanHidupku solamente.
Not merely performed he develop the internet site by themselves, he in addition needed to put-out fireplaces while they are available solo too.
Twitter got blocked your from advertising to their program for no reason, so he created a tiny bit workaround.
when there are viral problem on social media marketing, I attempted to participate the talk by plugging TemanHidupkus thoughts to the article thread. This ultimately presents my website to the crowd, stated Farid.
The revenue from TemanHidupku provided Farid opportunities to subscribe to charity / graphics Credit: TemanHidupku
The guy still really does use Bing Ads and optimises they regularly.
At this time their focus is found on getting decidedly more people to join the paid form of the working platform. In an effort to expand their particular numbers, TemanHidupku intends to hold offline occasions to simply help change most people.
Theyre also deciding on choices for different sales streams, maybe by permitting customers to transmit gifts together through the platform. This way, people can still keep their unique confidentiality intact, while however having the ability to participate one another on a more real levels.
The idea of a dating site is entirely finished on the web, even a somewhat forte one like a Muslim dating site. Therefore, the popularity of one really depends on how its work, and then we consider there will be something quite thoughtful about TemanHidupku.
It appears a bit materialistic to filter for fits centered on money, although it does has a place. Investment capability are a trait various would remember in in search of a life companion, and Farids system provides that.
Farid have indicated their interest in growing the working platform beyond Malaysia, and well become curious to see if their platform can compete on a global level.
- TemanHidupkus web site is found right here.